Your shortcut to stunning jewelry

Jools is a revolutionary fine jewelry store that offers collections from UAE brands and designers. We are the first to bridge the gap between the digital and physical jewelry shopping experience, removing the hassle of visiting multiple jewelers.

Let's find your next treasure

We know that finding the perfect jewelry can feel overwhelming. We’re making the entire experience so much easier by connecting you with multiple collections of unique, high-quality jewelry from the UAE.

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PROMISE #1

Price Match Guarantee

You won’t find it for less. We offer a price-match guarantee to ensure you’re paying the same as the designer’s retail price.

PROMISE #2

18k Gold +

We guarantee all the jewelry collections are made of 18k gold or above, with some pieces featuring diamonds and precious stones.

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Promise #3

Swift Delivery

Quick and secure delivery, straight to your door with a 2-hour delivery option available in the UAE. Allowing you the freedom to get on with your day with peace of mind.

Challenges that jewelers face, and how Jools solves them:

  • Market saturation and competition

    Solution: Jools creates a supportive environment where brands can collaborate and empower each other, creative a collective of mutual success rather than competition.

  • Limited exposure and reach

    Solution: Jools expands your reach by showcasing your collections online and in physical displays across Dubai, connecting you to more customers.

  • High production and material costs

    Solution: Jools offers a manufacturing service where you always retain full design ownership. We handle high-quality production quickly and affordably, so you can focus on your creative process.

  • Securing premium retail presence

    Solution: Jools ensures your collections are visible in the best areas without the high overheads of traditional retail setups.

  • Challenges in scaling production

    Solution: Jools offers an optional manufacturing service where high-quality pieces are produced faster and at a lower cost, enabling you to meet growing demand effortlessly.

  • Lack of customer data and feedback

    Solution: Jools provides monthly data reports featuring insights including detailed feedback on customer preferences for various types of products, helping you refine your designs, tailor your collections, and effectively grow your brand with actionable insights.